The Advertising Standards Council Of India - Company overview

Asci is an active public limited company registered with ROC Mumbai on 21 October 1985, more than 41 years ago.

1985-10-21 Mumbai, Maharashtra Active Unlisted Active Compliant
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Key Metrics Public MCA facts are exact. Revenue, profit, assets, and employee figures may show as ranges until unlocked.

REVENUE
₹5–10 Cr
▲ 15.2%
FY 2023
PROFIT / LOSS
Loss · ₹1–5 Cr
▼ -1012.3%
FY 2023
EBITDA
Loss · ₹1–5 Cr
▼ -103.2%
FY 2023
NET WORTH
₹10–25 Cr
▼ -7.2%
FY 2023
TOTAL ASSETS
₹10–25 Cr
▲ 4.5%
FY 2023
EMPLOYEE COUNT
1–10
OPEN CHARGES
-
-
PAID-UP CAPITAL
-
AUTHORISED CAPITAL
-
COMPANY AGE
41 Years 0 Months
since 1985-10-21
LAST FILING WITH ROC
2025-03-31
Last AGM: 2025-09-18
ACTIVE GST
1
Updated: 2025-01-19 02:02:02
SATISFIED CHARGES
-
-

Company Health Scores Scores from 0–100 based on filings, compliance signals, financials, and board history on this profile.

Health scores for Asci covering vendor trust, statutory compliance, financial health and director risk - derived from MCA filings, GST and EPFO records, financial statements and the company's board history.

Vendor Trust Score Moderate
62/100
Overall counterparty comfort for vendors and customers.
  • Blend of compliance (68), financial health (60), director (30) and company-foundation signals.
  • Operating for 41+ years.
Compliance Score Moderate
68/100
Statutory filings, status and regulatory flags.
  • Company status is Active as per MCA.
  • Last balance sheet filed for Mar 2025 - slightly behind.
Financial Health Score Moderate
60/100
Profitability, leverage and liquidity from filed statements.
  • Loss-making in FY 2023.
  • Positive net worth.
Director Risk Score High risk
30/100
Board strength, DIN status and churn.
  • 24 directors on the board.
  • Director PARITOSH JOSHI has DIN status "Deactivated due to non-filing of DIR-3 KYC".
Scores are derived from MCA filings, financial statements and public records on this page. Higher is safer. They are indicative, not a credit rating.
360° Intelligence Report: trust score, financial health, credit risk, growth & distress signals - auto-generated from filings. View report →

About Asci Company identity, industry, contact, and registration details from MCA and company records.

Asci is an active public limited company registered with ROC Mumbai on 21 October 1985, more than 41 years ago. The registered office is in Mumbai, Maharashtra.

In its MCA filings the main business is listed as other information & communication service activities, which made up 100% of turnover.

It has 24 directors: Sridhar Venkata Kondiparthi, Janakiraman Moorthy, Anupriya Acharya and 21 others. The longest-serving is Sridhar Venkata Kondiparthi, on the board since 2017; the most recent to join is Surinder Chawla, appointed in November 2025. The board changed around September 2022, when Vaidyanathan Viswanathan Lalgudi, Harit Nagpal, Hina Nagarajan and Srinandan Sundaram and others stepped down and new directors joined. Between them, the directors also sit on the boards of 23 other companies, including Advertising Agencies Association Of India and Bbh Communications India Private Limited.

Its latest balance sheet on MCA is for the year ending 31 March 2025, and the last AGM was on 18 September 2025. No charges (secured loans) are registered against it.

Media and Publishing ••••••••
  • Location A-402, Floor No. 4, Aurus Chambers, S. S. Amrutwar Marg, Behind Mahindra Towers, Worli,, Mumbai, Maharashtra - 400013
  • Website ascionline.in
LinkedIn Facebook Twitter YouTube Instagram
Legal NameThe Advertising Standards Council Of India
CIN / LLPINU91200MH1985GAP037820
Company No.037820
ClassificationPublic Limited Guarantee & Association
Incorporation Date1985-10-21
Date of AGM2025-09-18
Date of Balance Sheet2025-03-31
Listing StatusUnlisted
ROC CodeRoc Mumbai
PAN
LEI Number
Active ComplianceActive Compliant

Current Directors of Asci (24) Current board members from MCA filings, including designation and appointment details.

S
Sridhar Venkata Kondiparthi
Director | Since 2017-09-14 | DIN: 00497616
J
Janakiraman Moorthy
Director | Since 2023-07-13 | DIN: 10209753
A
Anupriya Acharya
Director | Since 2023-02-01 | DIN: 00355782
S
Sudhanshu Vats
Director | Since 2022-01-24 | DIN: 05234702
P
Prabha Narasimhan
Director | Since 2023-03-09 | DIN: 08822860
V
Venkatasubra Manian Kumar
Director | Since 2024-07-17 | DIN: 08144200

Financial Performance of Asci Bands and Low / Medium / High trend shape. Exact figures unlock with your report.

Estimated bands · FY 2023
Revenue ₹5–10 Cr ▲ 15.2%
P&L Loss · ₹1–5 Cr ▼ -1012.3%
EBITDA Loss · ₹1–5 Cr ▼ -103.2%
Net worth ₹10–25 Cr ▼ -7.2%

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Business Activity Principal business activity and turnover mix from MCA filings.

Activity GroupDescriptionTurnover %
Information and communicationOther information & communication service activities100

Companies With Common Directors Of Asci Other companies that share directors with this entity, based on MCA and compliance network data.

Board Overlap From MCA / Compliance Filings

Advertising Agencies Association Of India 1 Shared Director
Bbh Communications India Private Limited 1 Shared Director
Beehive Communications Private Limited 1 Shared Director
Black Pencil Communications India Private Limited 1 Shared Director
Brandmap Communications Private Limited 1 Shared Director
Broadcast Audience Research Council 1 Shared Director
Collective Newsroom Private Limited 1 Shared Director
Convonix Systems Private Limited 1 Shared Director
Ecosys Ooh Advertising Private Limited 1 Shared Director
George John Advertising Private Limited 1 Shared Director
Hyper Collective Creative Technologies Private Limited 1 Shared Director
I-Strat Software Private Limited 1 Shared Director
Law & Kenneth Saatchi & Saatchi Private Limited 1 Shared Director
Marketgate Dimensions Research India Private Limited 1 Shared Director
Media Research Users Council India 1 Shared Director
Nativepur Ventures Private Limited 1 Shared Director
Neev Information Technologies Private Limited 1 Shared Director
Orchard Advertising Private Limited 1 Shared Director
Publicis Communications Private Limited 1 Shared Director
Resultrix Media Private Limited 1 Shared Director
Saatchi And Saatchi Private Limited 1 Shared Director
Tlg India Private Limited 1 Shared Director
Twenty Twenty Media Private Limited 1 Shared Director

Financial Ratios of Asci Profitability, leverage, and liquidity ratios from filed statements. Exact values unlock with your report.

9 years of ratios on record

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Net profit margin Debt / Equity Current ratio ROE

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Shareholding Pattern of Asci Ownership and contribution detail from filings. Full breakdown unlocks with your report.

8 shareholder categories on record

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Ownership mix Category breakdown Year-wise pattern Promoter holding

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Employees and EPFO Compliance at Asci EPFO establishments, contributions, and headcount history. Full records unlock with your report.

1 establishment linked

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Monthly headcount PF contributions ECR filing status Establishment history

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GST Compliance of Asci GST registrations and filing status by state. Full compliance detail unlocks with your report.

State-wise registrations, return filing status, HSN and SAC details, and jurisdiction records require an active report plan.

GSTIN registrations State-wise filing status HSN and SAC details Tax jurisdiction records

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Credit Ratings, Litigation & Regulatory Alerts for Asci Ratings, court records, and regulatory alerts. Full risk detail unlocks with your report.

Agency ratings, court records, regulatory events, and entity-specific compliance alerts require an active report plan.

Rating history Court and tribunal cases Regulatory alerts Director-linked violations

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MSME Payment Delays by Asci MSME supplier payment delays and filing history. Full amounts unlock with your report.

Amounts outstanding to micro and small suppliers, delay reasons, and MSME-1 filing history require an active report plan.

Outstanding amounts Delay periods and reasons MSME-1 filing history Vendor payment signals

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MCA Filings & Documents of Asci Official MCA forms, returns, and filing index. Document access unlocks with your report.

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Incorporation documents Annual returns and statements Charge filings Complete filing index

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Frequently Asked Questions about Asci Common questions about this company from MCA and profile data. Some answers are limited until unlocked.
Who is the owner of Asci?
MCA does not publish an "owner" field. Asci is run by its directors, Sridhar Venkata Kondiparthi, Janakiraman Moorthy, Anupriya Acharya and 21 others. The people who own the shares are listed in its annual return (form MGT-7), which can differ from the directors.
Who are the current board members and directors of Asci?
Asci has 24 current directors: Sridhar Venkata Kondiparthi (since September 2017), Janakiraman Moorthy (since July 2023), Anupriya Acharya (since February 2023), Sudhanshu Vats (since January 2022), Prabha Narasimhan (since March 2023) and Venkatasubra Manian Kumar (since July 2024), plus 18 more.
What is CIN of Asci?
The CIN of Asci is U91200MH1985GAP037820. Reading it left to right: U means it is not listed, 91200 is the industry code it registered under, MH is Maharashtra, 1985 is the year it was registered, GAP is the company type and 037820 is its registration number.
When was Asci incorporated?
Asci was incorporated on 21 October 1985 with ROC Mumbai. That makes it more than 41 years old.
What is the registered address of Asci?
The registered office on MCA records is A-402, Floor No. 4, Aurus Chambers, S. S. Amrutwar Marg, Behind Mahindra Towers, Worli, Mumbai, Maharashtra - 400013.
What is the current status of Asci?
MCA shows Asci as Active, and its last AGM on record was in September 2025.
What is the contact number or email for Asci?
You can post to its registered office at A-402, Floor No. 4, Aurus Chambers, S. S. Amrutwar Marg, Behind Mahindra Towers, Worli, Mumbai, Maharashtra - 400013 and use its website, https://ascionline.in.
What industry or business activity is Asci associated with?
Its MCA filings list the main business as other information & communication service activities (100% of turnover).
When did Asci last file accounts and hold an AGM?
The last AGM on record was on 18 September 2025, and the latest balance sheet is for the year ending 31 March 2025.
Where can I see charges and lenders for Asci?
MCA shows no charges registered against Asci, so no assets are pledged for a registered secured loan.
Have any directors left Asci?
Yes, 60 former directors are on record. The most recent to leave were Soumya Mohanty (September 2023), Virat Tandon (April 2023) and Sarvadaman Krishnarao Palekar (March 2023).
Which companies share directors with Asci?
23 companies share directors with Asci. Among them are Advertising Agencies Association Of India, Bbh Communications India Private Limited, Beehive Communications Private Limited and 20 more.
What is the turnover or revenue of Asci?
Based on filed financial statements, the revenue of Asci for FY 2023 was in the ₹5–10 Cr range. That is up 15.2% on the previous year. Exact year-wise revenue, profit and balance sheet figures are on the Financial tab.
What is the net worth of Asci?
For FY 2023, the net worth of Asci was in the ₹10–25 Cr range.
How can I get the financial details of Asci?
The latest accounts on record are for FY 2023. The Financial tab has year-wise profit and loss, balance sheet and ratios, with exact figures after you sign in.
What is the official website of Asci?
The website on record for Asci is https://ascionline.in.
Which company owns ascionline.in?
ascionline.in is the website listed for The Advertising Standards Council Of India in its company records.
Asci - is it listed or unlisted?
Asci is unlisted, so its shares are not traded on a stock exchange. Its CIN starts with U for the same reason.
What is the ROC code of Asci?
Asci is registered with ROC Mumbai.
What is the company classification of Asci?
MCA classifies Asci as: Public Limited Guarantee & Association.
Does Asci have GST registrations on file?
Yes, one active GST registration is linked to Asci.

Disclaimer: Data on this page is compiled from public sources as available in our system at the time of the last update and is for general information only. Scores are derived indicators, not credit ratings or advice - please verify from official sources and consult a professional before making any business or financial decision.