Promoter holding
64.27%
PM
Performance Marketing Ltd - Due diligence report
A 360° intelligence report on Performance Marketing Ltd: trust score, financial health, credit view, compliance, directors, growth and distr…
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Performance Marketing Ltd — 360° Intelligence Report
Generated from MCA filings & public records46/100
Trust Score
Caution Indicated
Performance Marketing Ltd is assessed as Caution Indicated with a Trust Score of 46/100. Performance Marketing Ltd is a public limited indian non-government company incorporated in 2006, operating in the Energy and Power sector. Reported revenue has declined across its recent filed years. It reported a loss in its latest filed year. Based on MCA filings and public records, it currently shows a high compliance risk and high financial risk profile.
Report generated on 16 Jul 2026 from the latest processed filings. Performance Marketing Ltd snapshot & full profile →
Automated indicators derived from public MCA / GST / EPFO records - not a credit rating, not investment, legal or financial advice. Spotted an inaccuracy? Report an error.
02
Score Card
Higher is safer · rule-based & explainableTrust ScoreCaution Indicated
46/100
Overall counterparty trust - the headline number of this report.
Compliance ScoreCaution Indicated
36/100
Statutory standing - status, filings, auditor, MSME and litigation.
Financial Health ScoreCaution Indicated
10/100
Profitability, leverage and liquidity from filed statements.
Credit Risk ScoreCaution Indicated
45/100
Debt capacity, gearing and security cover for lenders.
Director Stability ScoreLow Risk
85/100
Board strength, DIN status, churn and network.
Growth ScoreCaution Indicated
40/100
Revenue, profit, asset and hiring momentum.
Distress ScoreCaution Indicated
45/100
Early-warning signals - higher means fewer warnings.
03
Financial Intelligence Dashboard
Standalone · 5 filed year(s)Unlock the full 5-year financial dashboard with charts and year-wise figures.
Get full accessScores and observations on this page are already computed from the real filings - only the underlying figures are locked.
04
Credit & Compliance Intelligence
Why the scores are what they are
Credit Risk Score: 45/100 Caution Indicated
- Negative operating earnings - debt service depends on external support.
- No open charges - unencumbered balance sheet.
Charges position: 0 open (-) · 0 satisfied (-).
Compliance Score: 36/100 Caution Indicated
- Company status is "Strike Off" - not Active.
- Balance sheet slightly behind (Mar 2024).
- Litigation present in 1 court forum(s).
Legal cases on record (1)
05
Director Intelligence
Stability score: 85/100| Name | DIN / PAN | Designation | Appointed | Tenure | DIN status |
|---|---|---|---|---|---|
| DYAPAYAN DUTTA | 01234567 | Director | 01/04/2018 | 6 yrs | Approved |
| SANJAY KUMAR PARIDA | 01234567 | Director | 01/04/2018 | 6 yrs | Approved |
| DEVENDRA KUMAR DAVE | 01234567 | Director | 01/04/2018 | 6 yrs | Approved |
- 3 directors on the board.
- No disqualified or deactivated DINs.
- 3 director exit(s) in the last 3 years.
06
Ownership & Group Intelligence
As per FY 2020 annual returnPublic / other holding
35.73%
Equity shares
12,45,67,890
Equity paid-up
124.5 cr
Promoters on record
4
Ultimate holding entity
Amalgam Steel & Power Limited
Subsidiaries
-
Group entities
-
Capital events
-
Promoters hold a dominant controlling stake - exact percentages are part of the full report.
| Group entity | Relationship | % held |
|---|---|---|
| Amalgam Steel & Power Limited | Holding Company | 74.00% |
Full shareholding pattern, group structure & capital events →
07
Risk Intelligence Center
Growth 40 · Distress 45
Growth signals & trust indicators
Operating for 20+ years.
Distress signals & risk flags
Negative net worth.
Adverse company status: Strike Off.
Compliance score is weak (36/100).
1 court case(s) on record - see the legal section for details.
08
Stakeholder Verdicts
Vendor · Banker · InvestorVendor due diligence42/100
Caution indicated
Suitability as a supplier / customer counterparty.
- Check the compliance flags before onboarding.
- 2 distress signal(s) - see Risk Center.
- Financial filings available for verification.
Banker assessment32/100
Enhanced diligence advised
Indicative lending comfort for banks, NBFCs and trade credit.
- Debt capacity assessed from filed statements.
- No existing security registered - first-charge position available.
- Compliance gaps should be priced into terms.
Investor view31/100
Limited indicators at present
Growth quality and scalability through an investor lens.
- No clear growth signals in the filed years.
- Margin and return trends computable from filings.
- Management team looks stable.
09
MCA Filings & Events Timeline
Latest 15 events30 Sep 2024
Last AGM held
Annual general meeting
31 Mar 2024
Latest balance sheet
Filed with ROC
29 Sep 2023
Director ceased
DYAPAYAN DUTTA
Director ceased
SANJAY KUMAR PARIDA
Director ceased
DEVENDRA KUMAR DAVE
12 Jul 2023
Director ceased
SUSHIL KUMAR SINGHAL
06 Jul 2023
Director appointed
DYAPAYAN DUTTA (Director)
Director appointed
SANJAY KUMAR PARIDA (Director)
Director appointed
DEVENDRA KUMAR DAVE (Director)
15 Mar 2018
Director ceased
ASHISH AGARWAL
28 Sep 2016
Director ceased
RITA AGARWAL
Director ceased
SONIKA AGARWAL
Director ceased
EKTA AGARWAL
21 Mar 2016
Director ceased
SACHIN KUMAR AGARWAL
30 Mar 2015
Director ceased
MOHAN LAL AGARWAL
10
Key Observations
Auto-generated from the data aboveRevenue declined 38% over the last 4 financial year(s).
3 active director(s) / partner(s); board looks stable and experienced.
Promoters hold a dominant controlling stake as per the FY 2020 annual return.
| Company | CIN | Location |
|---|---|---|
| Risa Sustainable Solutions Private Limited | U40100AS2019PTC019200 | Guwahati, Assam, India |
| Jinbhuvish Powertech Private Limited | U67120MH2006PTC164479 | Nagpur, Maharashtra, India |
| Tech Access Learning Private Limited | U80100DL2011PTC220768 | New Delhi, Delhi, India |
| House Of Infra Projects Limited | U40108DL2010PLC202832 | New Delhi, Delhi, India |
| Ware Power Innovations Private Limited | U40108PN2016PTC164844 | Pune, Maharashtra, India |
| Anantya Research & Training Association | U74999DL2015NPL279883 | New Delhi, Delhi, India |
| Xtended Power Private Limited | U40300DL2011PTC212537 | New Delhi, Delhi, India |
| Horizon Renewable Power Private Limited | U40106DL2016PTC304336 | New Delhi, Delhi, India |
12
Who Uses This Report
CA · CS · Banker · Investor · VendorChartered Accountants (CA)
Verify Performance Marketing Ltd before audits and certifications: compliance score 36/100, filing history, auditor history and charge records in one place - instead of pulling each MCA form separately.
Company Secretaries (CS)
Track statutory health of Performance Marketing Ltd: ACTIVE compliance status, annual-return recency, director DIN status, board churn and the events timeline - the inputs for secretarial audits and due-diligence certificates.
Bankers & NBFCs
Current banker verdict: Enhanced diligence advised. Credit risk score 45/100, existing charge position and lender relationships - a first-pass credit memo before formal appraisal.
Investors & Analysts
Investor view: Limited indicators at present. Growth score 40/100, margin trends, ownership structure and peer set for Performance Marketing Ltd - screening before a deeper diligence.
Vendors & Procurement Teams
Vendor verdict: Caution indicated. Trust score 46/100, distress signals and MSME payment-delay disclosures - know whether Performance Marketing Ltd pays its suppliers before you extend credit terms.
Lawyers & Compliance Teams
Litigation footprint (1 case(s) on record), regulatory flags, charge documents trail and director networks for Performance Marketing Ltd - groundwork for KYC, onboarding and disputes.
13
Frequently Asked Questions
Is Performance Marketing Ltd an active company?
Performance Marketing Ltd has MCA status “Strike Off” with a compliance score of 36/100 (Caution Indicated).
Is Performance Marketing Ltd financially healthy?
Performance Marketing Ltd has a Financial Health Score of 10/100 (Caution Indicated) based on its filed financial statements.
Should I do business with Performance Marketing Ltd?
Its overall Trust Score is 46/100 (Caution Indicated). Vendor verdict: Caution indicated. Review the risk flags in the Risk Intelligence Center before deciding.
Who controls Performance Marketing Ltd?
The ultimate holding entity is Amalgam Steel & Power Limited. 3 active director(s) are on record.
Does Performance Marketing Ltd have loans or charges against its assets?
No charges are registered against this company - an unencumbered balance sheet.
Is Performance Marketing Ltd up to date with its ROC filings?
Balance sheet slightly behind (Mar 2024). Overall compliance score: 36/100 (Caution Indicated).
Is it risky to lend to Performance Marketing Ltd?
Its Credit Risk Score is 45/100 (Caution Indicated). Banker verdict: Enhanced diligence advised.
Disclaimer: This report is generated automatically from MCA filings and public records as available
in our system at the time of the last update. Scores, bands and verdicts are rule-based derived indicators of the
underlying data - they are opinions generated by an algorithm, not statements of fact about the company, and are
not credit ratings (within the meaning of SEBI regulations), audits, or investment, legal or financial advice.
Verify from official sources and consult a qualified professional before any business, lending or investment decision.
If you represent this company and believe any information is inaccurate or outdated,
report it here and we will review promptly.
